The selection of the United States Capitol Christmas Tree, affectionately known as "The People’s Tree," represents one of the nation’s most enduring holiday traditions, blending environmental stewardship with a celebration of American public lands. For 2024, this honor has fallen to the Humboldt-Toiyabe National Forest in Nevada, marking a significant moment for the Silver State. To bolster this massive logistical and cultural undertaking, Reno-based Schussboom Brewing Company has stepped forward as a gold sponsor, integrating the craft beer industry into a journey that spans thousands of miles from the rugged Sierra Nevada mountains to the West Lawn of the U.S. Capitol in Washington, D.C.
This partnership highlights a growing trend of local businesses supporting federal land initiatives, providing the necessary capital and community engagement to facilitate the tree’s cross-country tour. As a gold sponsor, Schussboom Brewing Company is not only contributing financially but is also serving as a cultural ambassador for Nevada, utilizing the state’s natural resources and historical narratives to craft a series of commemorative beverages that will accompany the tree on its journey.
Historical Context of the People’s Tree Tradition
The tradition of the U.S. Capitol Christmas Tree dates back to 1964, when Speaker of the House John W. McCormack suggested that a live tree be planted on the Capitol grounds. That initial Douglas fir lived for several years before being damaged by wind and eventually removed. In 1970, the Architect of the Capitol requested that the USDA Forest Service provide a tree, establishing the modern format where a different National Forest is selected each year to provide a majestic specimen for the holiday season.
The moniker "The People’s Tree" reflects the fact that the tree comes from public land, which is owned collectively by the American citizenry. It is intended to symbolize the beauty and bounty of the nation’s 154 national forests. The 2024 selection from the Humboldt-Toiyabe National Forest is particularly noteworthy. Spanning 6.3 million acres across Nevada and parts of eastern California, the Humboldt-Toiyabe is the largest National Forest in the lower 48 states. Its diverse ecosystems range from high-desert basins to alpine peaks, providing a unique backdrop for this year’s selection.

The Selection and Harvest of the 2024 Red Fir
The process of selecting the Capitol Christmas Tree begins nearly a year in advance. Foresters within the chosen National Forest scout for "candidate trees" that meet specific aesthetic and structural criteria. The ideal tree must be between 60 and 80 feet tall, possess a perfectly symmetrical conical shape, and have dense, healthy foliage capable of withstanding a month-long journey and several weeks of display in the humid, often windy climate of Washington, D.C.
For 2024, the Forest Service selected a Red Fir (Abies magnifica), a species native to the high elevations of the Sierra Nevada and Southern Cascade Mountains. Known for its stately appearance and distinctive "bottlebrush" needles, the Red Fir is a quintessential holiday evergreen. The tree was harvested in late October in a precise operation involving specialized cranes and a "no-drop" cutting method to ensure that not a single branch was damaged during the transition from the forest floor to the transport trailer.
Following the harvest, the tree was secured in a custom-built 80-foot trailer. To maintain its freshness during the cross-country trek, the base of the tree is fitted with a specialized bladder system that provides hundreds of gallons of water daily. This logistical feat is managed by a team of federal agents, foresters, and professional drivers, ensuring the tree remains a vibrant symbol of the Nevada wilderness until its arrival at the Capitol.
Schussboom Brewing’s Commemorative Craft Beer Series
In a unique intersection of forestry and fermentation, Schussboom Brewing Company has developed three distinct beers to celebrate the tree’s journey. These brews are designed to tell the story of Nevada’s ecology, its industrial history, and its cultural folklore.
Abies Magnifica: A Botanical Homage
The flagship of the commemorative series is "Abies Magnifica," a hoppy red ale that takes its name from the scientific classification of the Red Fir itself. In a nod to traditional brewing practices where forest adjuncts were often used for bittering and preservation, Schussboom’s brewers incorporated foraged red fir tips into the kettle. These tips provide a bright, citrusy, and resinous quality that complements the malt-forward profile of the red ale. This beer serves as a literal taste of the Humboldt-Toiyabe National Forest, connecting consumers directly to the source of the People’s Tree.

Comstock Lode: Honoring Nevada’s Mining Heritage
The second offering, "Comstock Lode," is a hazy IPA that shifts the focus from Nevada’s flora to its foundational industry: mining. The Comstock Lode was the first major silver ore deposit discovered in the United States, located under Virginia City, Nevada, in 1859. The discovery sparked a silver rush that led to the rapid growth of the region and eventually paved the way for Nevada’s statehood. By naming a beer after this historic event, Schussboom celebrates the "Silver State" identity and the rugged determination of the early settlers who built the region’s infrastructure.
Ghost of Christmas Pils: A Tribute to the Wild West
Rounding out the trio is the "Ghost of Christmas Pils," a Bavarian-style Pilsner. This brew is intended to evoke the "rowdy spirits" and folklore of the American West. Nevada’s history is steeped in tales of ghost towns and frontier legends, and this crisp, clean lager provides a traditional counterpoint to the more experimental ales in the series. It represents the social aspect of the holiday season, designed to be shared at the community events that mark the tree’s progress toward Washington.
The Journey Across America: A Timeline of Community Engagement
The journey of the 2024 Capitol Christmas Tree is more than a simple transport mission; it is a moving festival that stops in numerous communities to foster a sense of national unity. The tour officially commenced following the tree’s first public appearance at Mount Rose Ski Tahoe on October 25. This event served as a "send-off" party for the Nevada residents who take immense pride in providing the nation’s tree.
The itinerary for the tree includes multiple stops across Nevada and Arizona, where local residents are invited to sign the banners wrapping the trailer and participate in festivities. Schussboom Brewing Company is an active participant in these stops, hosting "pop-up" events where the commemorative beers are served. These gatherings serve a dual purpose: they celebrate the holiday season and educate the public about the importance of sustainable forest management and the role of the USDA Forest Service.
The timeline for the remainder of the journey is as follows:

- Late October to Mid-November: The tree traverses the Southwest, making stops in rural communities and major metropolitan areas, including Las Vegas and Phoenix.
- Late November: The tree is scheduled to arrive at the West Lawn of the U.S. Capitol. Upon arrival, the Architect of the Capitol’s grounds team will take over, using cranes to erect the tree and beginning the decoration process.
- Early December: The official lighting ceremony will take place, presided over by the Speaker of the House. The tree will be adorned with thousands of LED lights and approximately 10,000 handmade ornaments created by Nevada residents, ranging from schoolchildren to tribal elders.
Implications for Public-Private Partnerships and Forestry
The involvement of a private entity like Schussboom Brewing Company in a federal project highlights the evolving landscape of public-private partnerships. The USDA Forest Service and the Society of American Foresters rely on these sponsorships to cover the significant costs associated with the tree’s harvest, transport, and tour. These costs, which can reach hundreds of thousands of dollars, are not funded by taxpayer dollars, making corporate and small business support essential.
Furthermore, the initiative serves as a powerful marketing tool for Nevada’s tourism and craft industries. By positioning a Reno brewery on a national stage, the partnership showcases the sophistication and community-oriented nature of the American craft beer movement. It also brings attention to the Humboldt-Toiyabe National Forest, potentially driving future tourism and highlighting the need for continued conservation efforts in the face of climate change and wildfire risks.
From a forestry perspective, the "People’s Tree" is a platform for the Society of American Foresters to discuss the "Working Forest" concept. The selection of a single tree for the Capitol is framed within the context of healthy forest thinning and the regeneration of public lands. It provides an opportunity to explain how foresters manage millions of acres to ensure they remain resilient and productive for future generations.
Conclusion: A National Symbol Rooted in Local Pride
As the 2024 U.S. Capitol Christmas Tree continues its eastward trek, it carries with it the spirit of the Nevada wilderness and the support of its local business community. Briana Wagner, President of Schussboom Brewing, summarized the sentiment of the partnership as a "once in a lifetime opportunity" to represent the state and spread "Christmas cheer with beer."
The arrival of the Red Fir in Washington, D.C., will mark the culmination of months of planning and the cooperation of hundreds of individuals. When the lights are finally turned on in December, the tree will stand as a testament to the beauty of the Humboldt-Toiyabe National Forest and the collaborative efforts of the USDA Forest Service, the Society of American Foresters, and sponsors like Schussboom Brewing Company. It remains a powerful reminder that while the tree stands at the seat of government, its roots—and its supporters—are found in the heart of the American landscape.








